The Paramount stayed closed for nearly a year. Seeing an opportunity, a group of seven private citizens banded together and approached city officials with the idea of managing and operating the Paramount on behalf of the city as a nonprofit organization. Outside and in, the Paramount radiates the dream-world escapism with which sought to beguile its customers. The Paramount's comfortable chairs and spacious lounges were a favorite gathering place. Following the Opening the Oakland Symphony had sold out nearly all seats on subscription sales and sold out a majority of individual concerts. The auditorium is unmatched for its refulgent splendor, with gilded galaxies of whorls and gold walls with sculpted motifs from the Bible and mythology. But even with the house full the Paramount Theatre proved a financial burden to the Oakland Symphony.
The days when movie theaters could support not just the showing of movies, but entire orchestras, stage shows, and uniformed attendants, were over, just as the Paramount was being completed. At the end of the s theaters were losing patrons to television , but the Paramount management responded with talent shows, prize nights, and advertising campaigns. They agreed, and the management structure has remained to this day. The popcorn machines and candy counters were removed. Round holes in balcony edge are for stage lighting instruments. Dark windows in far wall are for film projectors and spotlights. Palace was both a common and an accurate term for the movie theaters of the s and early s. But even with the house full the Paramount Theatre proved a financial burden to the Oakland Symphony. Walking into the main lobby, with its gold ornamentation along the walls, curving staircase, and glowing light fixtures, is like taking a trip back through Old Hollywood. Note the bold wall and ceiling designs Mezzanine-level foyer. Competing with Paramount was the Fox Oakland Theater , which had opened in Seeing an opportunity, a group of seven private citizens banded together and approached city officials with the idea of managing and operating the Paramount on behalf of the city as a nonprofit organization. The Elvis Presley 's Jailhouse Rock attracted a thousand young people. Boucher showing the four-story Grand Lobby Fountain of Light over seven double doors at entrance Grand Lobby north wall showing dancing figures image of auditorium ceiling and balcony soffit. Pflueger , — of Miller and Pflueger. In the s, popcorn machines and candy counters were installed, and on the lobby walls the incandescent lights were taken out and replaced by neon tubing in red and blue. History[ edit ] The Paramount Theatre was built as a movie palace , during the rise of the motion picture industry in the late s. Outside and in, the Paramount radiates the dream-world escapism with which sought to beguile its customers. Tickets were first-come, first-served: The Paramount's comfortable chairs and spacious lounges were a favorite gathering place. The Paramount stayed closed for nearly a year. For a second time the Paramount closed on September 15, , because it no longer was able to compete with smaller movie theaters in the suburbs. With the help of restoration project manager Peter Botto, new, wider seats were installed, the distance between rows was increased to provide more leg room, and a replica of the original carpet was laid throughout the theater. National Historical Landmark in Rare and costly materials are everywhere:
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